Autry
Bob Lutz
Despite winning 54 titles during his career, tennis legend Bob Lutz has somehow gone relatively unknown. So to drop Autry’s new ‘Bob Lutz’ sneaker, we re-introduced the world to the man behind it. The greatest sportman the world has never known.
The film went on to generate over 4.5m views on YouTube in just two weeks.
The film went on to generate over 4.5m views on YouTube in just two weeks.
We also created a simple film to announce Autry coming to the states which was featured on HYPEBEAST.
Credits ︎︎︎
Senior Creative - Liam Campbell
CD - Jesse Little
ECD - David Wigglesworth
Agency - Grey London
ECD - David Wigglesworth
Agency - Grey London